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Evaluation of Marketing Opportunities of the Company During Harmonisation of Terms of Cooperation of Business Structures

Functional areas of management , UDC: 338.1

Authors

  • Gavrilov German Alexandrovich Postgraduate student, Institute of Humanities and Management, MСU E-mail: german_123@mail.ru

How to link insert

Gavrilov, G. A. (2016). Evaluation of Marketing Opportunities of the Company During Harmonisation of Terms of Cooperation of Business Structures Bulletin of the Moscow City Pedagogical University. Series "Pedagogy and Psychology", 2016, №4 (10),
References
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4. Kotler F., Keller K.L. Marketing menedzhment. 14-e izd. SPb.: Piter, 2015. 800 s.
5. MoiseevaN.K. Mezhdunarodny'j marketing i biznes. M.: Kurnfra-M, 2013.
6. Moiseeva N.K., Kostina G.D. Strategicheskij menedzhment: uchebnik (dlya podgotovki bakalavrov po special'nosti «Menedzhment organizacii»). M.: MIE'T, 2010. 220 s.
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