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APPLICATION OF GENERATIVE ARTIFICIAL INTELLIGENCE TO SUPPORT DATA-BASED MANAGEMENT OF ORGANIZATIONS

Domestic and Foreign Experience of Management , UDC: 330.47 DOI: 10.24412/2312-6647-2025-143-102-113

Authors

  • Frolov Yuri Viktorovich PhD of Technical Sciences, Doctor of Economics, Professor
  • Morozova Valeria Andreevna
  • Shvedova Sofya Sergeevna
  • Sergeeva Anastasia Igorevna

Annotation

The article discusses cases of decision support in the areas of insurance, issuing loans and sales. An analysis of the results of data analytics obtained using generative artificial intelligence (AI) was carried out. The characteristics of generative AI implemented on the ChatGPT platform are discussed.

How to link insert

Frolov, Y. V., Morozova, V. A., Shvedova, S. S. & Sergeeva, A. I. (2025). APPLICATION OF GENERATIVE ARTIFICIAL INTELLIGENCE TO SUPPORT DATA-BASED MANAGEMENT OF ORGANIZATIONS Bulletin of the Moscow City Pedagogical University. Series "Pedagogy and Psychology", № 1 (43), 102. https://doi.org/10.24412/2312-6647-2025-143-102-113
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